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According to recent research from my firm, Weber Shandwick, two-thirds of CMOs see social as critical to brand success.
FORBES: Managing Social Media Chaos: A Leadership Priority
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No. 3 on Weber Shandwick's list is a conference that started only in 2008, the Wall Street Journal's CEO Council.
FORBES: Leadership
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Public relations firm Weber Shandwick employs a search expert in Irving, Tex. named Jeffrey Martin, whose specialty is advising clients on how to bury bad news under rosier search results.
FORBES: Google Me Not