On the other hand, Mobile-review apparently knows the right hands to shake and eyes to wink to get hold of a prototype unit extraordinarily early, and they're taking full advantage of the opportunity.
"The people most susceptible to this kind of failing are those in marketing and those who've been asked to come in and shake up the status quo, " said Bob Eichinger, CEO of Lominger International, a unit of the executive-search firm Korn Ferry.