Managing iterations by setting clear objectives and objectively measuring results (and not dictating activities) ensures that they are free to find the best way to deliver results.

通过设置清晰的目标和客观地度量结果(但不指示活动)来管理迭代可以确保轻松地找到最佳的方式来交付成果。

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The organizing function involves organizing people and resources efficiently by setting clear goals and objectives and making team members accountable for their actions.

组织功能包括了有效地组织人和资源，它通过设立清晰的目标，让团队成员对其行为负责。

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Too many raced to launch a Facebook page without ever setting clear objectives, and are now left with a handful of fans but no clear idea of how to engage those fans.

FORBES: Four Steps For Making Facebook Marketing Work