Through the analysis on the information user's demand, this paper puts forward the service positioning of branch libraries, and probes into a new service mode of the branch libraries.

通过对用户需求的分析，提出高校图书馆分馆的服务定位，并探索分馆服务模式。

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But this idea was usurped by the view that what really matters in marketing a product or service is its positioning, where it sits on the spectrum of customer needs.

但是这个观点遭到了质疑，主要是针对营销中产品到底应当怎样定位，也就是说这些定位到底是不是站在消费者的角度，考虑了消费者的需要。

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Among these capabilities are the patterns we have outlined above that assist in positioning the architecture to enter into the realm of the service ecosystem.

这些功能之一就是我们上面概述的模式，它们帮助使体系结构进入到服务生态系统的领域中。

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Earlyman is focused on consumer brands and service firms, specializing in branding, positioning and marketing.

FORBES: Robert R. Matheson - Brand Architect - Archive

There is a particular concern about the Global Positioning System (GPS) service.

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The fact that Microsoft is not calling it Service Pack 1, and the way Microsoft is positioning and deploying Windows 8.1 is significant, though.

FORBES: With Windows 8.1 All That Is Old Is New Again