IPhone owners are going to see more ads because the use their phone to do more stuff.

iPhone用户会看到更多的广告，是因为他们更多地使用手机处理事务。

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The winner serves the advertisement, often customising it—so you may see more ads for convertible cars on a sunny day.

竞价的胜出者提供的通常是定制广告，这也是为什么在晴朗的日子里你可能看到更多的敞篷车广告。

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Moreover, they say, the data is a boon to consumers, because it makes the ads they see more relevant.

他们还表示，这些数据对消费者来说是一则大大的实惠，因为他们可以从广告中得到更多对他们有用的信息。

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Hopefully, we see more ads like this from Budweiser in the US next year.

FORBES: Here's The Best Super Bowl Ad from Last Night. Shown Only In Canada

No matter what decision the U.S. Supreme Court reaches on the legislation, he says, expect to see more ads on health care in the future.

CNN: To sway voters, tens of millions spent on health care ads

Facebook is testing whether to follow Twitter's lead and allow users to click on a hashtag to pull up all posts about similar topics or events so it can quickly index conversations around trending topics and build those conversations up, giving users more reason to stay logged in and see more ads.

WSJ: Facebook Working on Incorporating the Hashtag