The generation of business-shapes, the formation of mainstream business-shape, the "second life cycle", and entrepreneurship play a key role as well.
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Second, how do you foresee at the beginning of the life cycle that the project currently with low risks will have excessive risks later on in the life cycle?
第二，如何在生命周期初期预见目前低风险的项目将会在生命周期的后期具有过高的风险？
Second, enterprises should pay attention to celebrities and business products in the personality, life cycle, the consistency of strength and so on.
第二，企业应该关注名人与企业产品在个性、生命周期、实力等方面的一致性。
The second chapter mainly discuss the foundation of the product pricing theory , the character of product under the different of the Product life cycle and pricing strategy.
第二部分主要阐述产品定价的基础理论，产品所处生命周期的的特征及定价策略；
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