" This will eventually include "a user model, an economic model and a membership model, growing film selection and screen selection.

FORBES: Magazine Article

Otherwise, it's aimed more at the casual carry-around crowd with a 40 percent smaller body, touch-screen focus selection, control ring exposure adjustment, a 3-inch 920k dot TFT LCD, art filters (in the smartphone app), image (or film) stabilization and 1080P 30 fps HD video.

ENGADGET

Result: Goodfellow's labs are steadily reducing compound "cycle times" (from first screen to candidate selection for clinical trials).

FORBES: The Reductive Outsider