It'll be hitting retail locations and LeapFrog's site early the following month, with a few months to spare before back to school rolls around.

ENGADGET

The report said there were various factors behind the drop including a government obligation that healthy meals are provided, school closures due to bad weather and industrial action, falling school rolls and the credit crunch.

BBC: Children shunning healthy meals

Instead, they are considering gathering information from the vast, centralised databases held by government, such as tax records, benefit databases, electoral lists and school rolls, as well as periodic polling of a sample of the population.

ECONOMIST: The traditional census is dying, and a good thing too