"I know most of you watched us on your own time and platform and that the competitive network scheduling game is irrelevant to you, " he said.

BBC: James Van Der Beek blasts TV ratings system

The conference is going with "East" and "West" instead and switching to a nine-game scheduling format after presidents and chancellors approved the moves on Sunday.

WSJ: Big Ten Conferences Changes "Legends" and "Leaders" to "East" and "West'

No, not San Diego's Carlos Quentin tackling more Dodgers on a daily basis, but following the scheduling format of the NFL: one game per week.

WSJ: What If Major League Baseball Were More Like the NFL?