Instead of labels, GenVault puts a tiny bit of unique rice DNA into each human cell sample, a sort of permanent bar code for the samples.

FORBES: The DNA Bar Code

The upscale Art Deco space draws stylish locals to check out the crowd and sample whatever is fresh on the big raw bar.

BBC: Business trip: New York City

Visitors sample a cool Stella in the cozy Den Thuis bar before being guided to the Stella Artois shop, where they can stock up on chalices.

CNN: 10 tours for every kind of drinker