But if the firm is still imprisoned in the assumptions of shareholder capitalism, then the salesunit focused on noble customer purpose will be operating like an oasis in an unfriendly desert.
The battery and car manufacturer, backed by United States billionaire Warren Buffett, plans to cut the workforce at the salesunit to 800 from 2, 600, according to a post from an unidentified laid-off employee on the Weibo.com microblogging site.
The manager will need to set up firewalls around the salesunit to prevent it being infected by money-driven behavior, unless and until the firm as a whole transitions to customer capitalism and the radical management needed to support it.