Also it can actasanothersalestoolavailable to thesalespeople and savecostif youuseit as a distributionchannel and distributematerial to customersorpotential customers.
So when mortgage pre-qualification became a salestool for mortgage reps, there was no uniform process for determining and issuing these coveted golden tickets.
Not only does that help avoid embarrassing gaffes by raising red flags for unidentifiable names, but it can turn any customer contact into a subtle salestool.