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In fact, you can use PPC to test everything from your product offerings and price points to your AD headlines and sales copy.

实际上，你可以用付费点击广告测试所有的东西。从产品的品种和价格，到广告标题和广告辞。

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Architecture: the architecture group does not need to know about the sales metrics and test results.

架构师：架构组不需要了解销售指标和测试结果。

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In fiscal year 2011, NEOG recorded sharp increases in sales of its test kits to detect dairy antibiotic residues.

FORBES: It's A Safe Bet To Gobble Up Shares Of Neogen

Start small: Carve out a small group within your sales organization as your test case.

FORBES: 5 Disruptive Essentials of a High Velocity Sales Model

At the very least, test the sales process with one or two people, even on a part time basis.

FORBES: Avoiding Growth That Leaves You Broke (Part 3): Calculating the Odds of Successful Execution