"Customers told us they'd rather go out Thursday night, " he said in an interview after monitoring sales from his landmark location in New York's Times Square.
Matt Rothschild, head of retail and sales operations, said in an interview that relocating has given the workforce a "start-up mentality, a challenger mind-set" in the critical U.S. market.
At one interview of a potential sales staffer, Couper was called in at the last minute because another human resources manager had canceled and three bodies were required at the interview table.