Apart from the prestige and perhaps an enhanced reputation for safety, what is Geely hoping to get from the deal?

吉利除了提高自己的声誉和其品牌的安全性名声之外，还可以从这桩并购中得到什么？

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The first is that South Korea has a reputation for signing agreements that would end its practice of using safety and emissions standards to keep imports at bay, but then reneging on them.

韩国签署该协议终止用以限制进口的安全和货量标准而后又违约，已经名声在外。这是第一个难题。

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Known for their military efficiency and speedy transit, the company also developed a reputation for safety and maintenance problems.

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"The reputation and safety of a player is also paramount and to suggest anything untoward without any substantiation or firm evidence is irresponsible and most unfair on a player, " he said.

BBC: Pakistan's Butt, Amir and Asif to contest ICC charges

For now, Western firms enjoy a lucrative reputation for quality and safety.

ECONOMIST: Consumer goods