Ogilvy & Mather edged out Euro RSCG and Y&R in the final stages of the review after JWT departed the pitch.

奥美在智威汤逊退出竞标后，在为期六个月评审的最后阶段击败了灵智精实和扬罗必凯。

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"This win is a milestone for the agency, as we build toward being a bona-fide powerhouse in the telecommunications sector," said Tammy Sheu, group MD, Euro RSCG Beijing and North China.

“此次胜利是该机构的一个里程碑，因为我们正迈向建立一个在电信行业中的真正强大集团。”灵智精实北京和华北集团总经理Tammy Sheu说。

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John Berg , president of EURO RSCG , the agency that created Volvo's campaign, thinks so.

FORBES: Volvo Wants To Be Cool

For an answer, Marian Salzman, President of Euro RSCG Worldwide PR, says to look at the market.

FORBES: The Disney Star Machine

RSCG, an agency network, is responsible for the bulk of the Havas's revenue.

ECONOMIST: Advertising