abstract:Roxio is an American software company specializing in consumer digital media products. Its product line includes products for the creation of digital media projects, media conversion software, and content distribution systems.
Sonic owns the Roxio Now online video service, the underlying technology used in a variety of Web-based rental services, including offerings from Blockbuster and Best Buy, among others.
Roxio has also worked with the big 3-D technology companies, ATI, NVIDIA and RealD to ensure that its software is compatible with the range of 3-D technologies, formats and accessories out there today.