The amenities most players crave, according to some team travel directors, are round-the-clock room service (lots of late post-game meals), top notch fitness facilities (bench players need to get their workouts in), and blocks of rooms segregated from the other guests (who wants to hobnob with the commoners during downtime?).
The company subsidizes personal trainers and nutritionists, and offers round-the-clock counseling service for help with issues like marital strife and infertility.