The rough guide to marketing success used to be that you got what you paid for.

过去，市场营销成功的大略指南是“一分钱一分货”。

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As a rough guide, a horse needs 2.5 percent of its body weight in food every day.

作为一个大致的标准，一匹马每天需要相当于它体重2.5%的食物。

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However, it should be considered a rough guide because it may not correspond to the same degree of fatness in different individuals.

但是，由于它未必意味着不同个体的肥胖程度相同，因而应将其视为粗略的指导。

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However, Econ 101 is only a rough guide to how to do well in business.

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There's also the sense that Freemasons are "weird", says James McConnachie, author of the Rough Guide to Conspiracy Theories.

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Southampton city council leader John Arnold said Southampton was more concerned with business than the opinion of the Rough Guide.

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