Ursus Roter is the only red vodka drink with an unique blend of pure Ursus Vodka and the subtle sweetness of sloe berries.

按照原始的蒸馏方法以上等谷物和纯自然的李子做为原料。此款酒是少有的红色混和伏特加，口味微甜，滋味美妙！

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Roter admits that early on Liquid selected franchisees mainly because they could put up the money.

FORBES: Magazine Article

More information on George Roter can be found on his Ashoka Fellow profile and at EWB.ca.

FORBES: How to Engineer a Changemaker: George Roter's Engineers Without Borders (Canada) Model

"The demand for our service is enormous, especially from small to medium-size businesses, " says Sol Roter, 57, who cofounded Liquid in 1999.

FORBES: Entrepreneurs