abstract:Ron Pernick is an American author and the co-founder and managing director of Clean Edge, a Portland, Oregon research and advisory firm that monitors clean technology markets. He is "an accomplished market research, publishing, and business development entrepreneur with two decades of high-tech experience".
"Very little can happen without having the utilities involved in the process, " said RonPernick, a founder of clean-technology consulting firm Clean Edge.
As environmental concerns grow worldwide, investors have been steadily investing in the sector for the past decade, says RonPernick, author of The Cleantech Revolution.
To get a better sense of what "clean tech" is and isn't, Forbes.com spoke with RonPernick, the founder of Clean Edge research firm and co-author of The Clean Tech Revolution.