These uncertainties are risk, and meanwhile they are opportunities to decision maker.

这些不确定性对于企业来说既是风险，同时又是机会。

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Real option is a better way to solve it. It keeps good affects and avoids bad affects. And it can help the decision maker to effectively manage risk.

而实物期权是解决不确定性的一种比较好的方法，它保留了不确定性带来的正面影响，规避了负面影响，帮助决策者进行更有效的风险管理。

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The utility is the quantitative index of some penchant or reaction the decision maker produces for the benefit or loss made by the consequence under risk situation.

效用是在有风险的情况下决策者对后果所造成的收益或损失价值的偏好感觉或反应的数量指标。文章从理论上分析了效用函数的构成方式和必须遵循的原则。

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Take note, though: the two electronics companies can be seriously hurt if there is a marked economic slowdown worldwide, especially in the U.S. That is a risk as well for sound-cards maker Creative Technology.

CNN: CHOICE CUTS IN SINGAPORE

On the other hand, being a home-maker is a massive financial risk.

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London (CNN) -- The maker of a fake bomb detector that investigators say put lives at risk was sentenced Thursday to 10 years in prison by a London court.

CNN: Maker of fake bomb detector gets 10 years in prison