Despite the company's demise, Polaroid's name retained remarkable strength, on a par with Nike's and Disney's, according to a 2003 market research study.
During his time on the sidelines, England retained the urn with a resounding 3-1 win down under, and the strength of the pace attack would seemingly leave Onions behind James Anderson, Stuart Broad, Chris Tremlett, Steve Finn and Tim Bresnan in the pecking order.