关键词： 媒介产品组合，资源基础理论，战略模型 [gap=475]Key Words: media product portfolio, resource-based view, strategic model
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基于过程的企业电子商务绩效评价模型 子商务价值的产生依赖于各种因素的综合作用，包括IT资源，组织结构、业务流程、人力资源以及伙伴关系等。企业资源观(Resource-based View，RBV)指出资源、能力与流程之间存在着产生企业绩效的作用过程，认为流程是整合资源的企业活动，IT影响组织绩效
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Resource-Based View of the Firm 企业资源观 ; 资源基础论 ; 企业资源基础观
the resource-based view 资源基础观
Resource-based View of Firm 企业资源观
grand-resource-based view 大资源观
based on resource-based view 基于资源观
resource-based view of enterprises 企业的资源基础观
Resource-based View of Competitive Advantage 竞争优势理论重点开始转向以资源为基础的竞争优势观
integrated resource & capability-based view 基于资源和能力的整合观
By Resource-Based View of Firm, a firm’s most Valuable, Rare, difficult-to-Imitate and Non-substitutable (VRIN) resources and capabilities are the source of its competitive advantage.
企业资源基础论认为，企业拥有的有价值的、独特的、难以模仿和不可替代的资源和能力是企业竞争优势的来源。
参考来源 - 知识型企业动态能力评估研究This research mainly investingates technological diversification decision from the perspective of Resource-Based View (RBV).
本研究主要以企业资源观的框架下探讨技术多元化的决策。
参考来源 - 基于企业资源观的技术多元决策模式研究·2,447,543篇论文数据，部分数据来源于NoteExpress
以上来源于: WordNet
The founder of the resource-based view, Wernerfelt, also shares the same idea and maintains that ‘for the firm, resource [position] and products [market position] are two sides of the same coin.’
资源观的奠基人，沃纳菲尔特也持同样的观点并坚持“对企业而言，资源（定位）和产品（市场定位）是同一枚金币的两面。”
The resource-based view is an important part in the field of strategic management, but as to the conception and type of firm resource, there is no united idea.
但是，对于企业资源的定义与分类，资源论没有一个统一的标准。
The resource-based view is an important part in the field of strategic management, but as to the conception and type of firm resource, there is no united idea.
资源论是战略管理研究领域的一个重要流派。但是，对于企业资源的定义与分类，资源论没有一个统一的标准。
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