(3)关系资产(Relationship Equity) 价值资产是顾客的客观的、理性的判断,品牌资产是顾客感性的、情感的判 断,而这并没有涵盖企业和顾客之间的交易的全部,企业还需要...
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...项品牌权益的衡量指标,企业便能了解其品 牌对于顾客是否有足够的吸引力 数位世纪顾客关系管理 30 关系权益(Relationship Equity) 所谓「关系权益(Relationship Equity)就是衡 量顾客是否愿意与某一家企业有所往来。
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Nevertheless, among the drives of premium purchase and recommendation value as well as knowledge contribution, the relationship equity is the most influential element.
而在溢价购买、推荐价值和知识贡献的驱动因素中,关系资产的影响是最明显的。
参考来源 - 顾客资产及其驱动因素的实证研究·2,447,543篇论文数据,部分数据来源于NoteExpress
The event "is aimed at changing people's attitudes toward human relations, especially between couples, so that respect, equity and tolerance are at the center of any relationship," the statement said.
声明称,该活动“旨在改变人们对人际关系的态度,尤其是伴侣之间的关系,从而使尊重、平等和宽容成为任何关系的核心。”
Explained the concepts of equity and efficiency and their dialectic relationship, authors think reform of health service in China should keep the "principle of equity priority".
通过对公平和效率概念的解释和两者辩证关系的阐述,作者认为我国卫生服务体制改革应遵循“公平优先”原则。
One possible explain is that the equity underwriting syndication can still depend on the close relationship between the issuers and the Banks, this repels the competitors.
有一种解释是:股票包销业务仍能依赖发行者与银行之间的密切关系,这使得竞争者很难挤进来。
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