(1) 关系承诺(relationship commitment):其定义为「交易伙伴认为彼此的交易 关系是非常重要,值得尽最大努力去维持,亦即承诺的一方相信关系是值得
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③关系承諾 关系承諾(relationship commitment)则是指企业在合作的过程中,成员双方相信一个持 续不断的关系是重要的,且愿意尽最大努力去维持这个具有价值的关系(Morgan & Hun...
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The results indicate that relationship satisfaction and relationship trust are the most immediate antecedents of relationship commitment.
分析结果表明关系满意和关系信任是关系承诺的最直接的前因,它们对关系承诺都具有很强的直接影响,同时关系满意也会通过关系信任间接影响关系承诺。
参考来源 - 营销渠道中知识共享对成员关系影响作用研究·2,447,543篇论文数据,部分数据来源于NoteExpress
Perceived substitution has no impact on relationship commitment and relationship value.
感知替代对关系承诺和关系价值没有影响。
Relationship orientation has impact on relationship drivers, relationship commitment and relationship value.
关系导向对关系驱动因素、关系承诺和关系价值存在影响。
Secondly, the study recalled the research of relationship commitment and customer loyalty.
其次,对关系承诺和顾客忠诚的研究进行了整理。
She said the good relationship the United States has had with Mr.Vazquez' left-leaning government underscores the Obama administration's commitment to deal productively with Latin American leaders from across the political spectrum.
VOA: standard.2009.09.15
What might lead to a commitment, ? a decision to make a commitment to make the relationship last?
为什么作出承诺,决定承诺维持双方的关系?
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