Meanwhile, box-office revenues from cinemas are flat, and TV channels increasingly prefer cheap reality programming to Hollywood's flights of fancy.

同时，院线票房表现平淡，电视频道也越来越倾向于播出廉价的真人节目，而不是好莱坞的奇思妙想。

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"For me, he was the whole promo campaign, " says Michael Darnell, head of reality programming at Fox.

FORBES: Idolatry

John the Baptist's video gets the nod for Steelroots, a teen TV program featuring Christ-friendly sports, music and reality programming.

FORBES: Divine Ambition

It doesn't look like the channel's beyond reality programming altogether, with its first two shows being a cooking competition named Knife Fight and its other being a celebrity-based travel show named The Getaway.

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