During Mr Elop's presentation, the company showed a live video from one of Nokia's factories in Finland - with a Lumia 800 going fresh from the production line into its blue box, ready for shipment.
When the shipment arrived at Expeditors' warehouse in Hong Kong, staff reassembled the cargo into airplane-ready units, enclosing each batch in plywood boards, plastic sheets and netting.
When the shipment arrived at Expeditors' warehouse in Hong Kong, staff reassembled the cargo into airplane-ready units, surrounding each batch with plywood boards, plastic sheets and netting.