一九七八年，他和约翰．费斯克（John Fisk）合著的《解读电视》（Reading Television），首创以文化角度正视商业电视节目对我们的影响，奠定他的学术声誉与思想先锋地位。 他出版过廿本专书与两百多篇论文，广受引用。
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Closed-circuit television reading system 闭路电视阅读系统
Watching television and reading books 看电视与看书
circuit television reading system 闭路电视阅读系统
Reading a Television Schedule 电视节目表
She spends her days reading and watching television.
她每天就是看书和看电视。
Another argument against television is that it replaces reading as a form of entertainment.
反对电视的另一个论据是它作为一种娱乐方式，取代了阅读。
Eyestrain also results from reading a lot, reading in bed, and watching too much television.
过度阅读、躺在床上看书和看太多电视也会导致眼疲劳。
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