Until last year the company had championed the rival HD DVD camp in the "format wars" against Sony's Blu-ray standard for control of the high-definition film-disc business.

而一直到去年，这家公司都是蓝光的竞争产品HD DVD的坚决捍卫者，在下一代高清存储格式之争中，它领导着HD DVD阵营和以索尼为首的蓝光阵营争夺高清影碟行业的控制权。

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"People have been demonstrating these sets for a long time. But the reason it is coming out now is because of a new standard for Blu-ray players that can show movies in 3D."

VOA: standard.2010.03.11

DVDs is starting to lean heavily in favour of Sony's Blu-ray standard.

ECONOMIST: Standards wars

On the plus side, all that's needed is a simple set of four silicon filters in addition to some standard x-ray equipment.

ENGADGET: X-rays get boost from "dark field" technology

To wit: the rapid shift from standard DVD to Blu Ray in less than two years.

FORBES: Magazine Article