Use method rather than luck.

按条理办事，不要凭运气。

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Many blockbuster products have their roots in bright ideas, rigorous research and canny marketing, rather than luck.

很多拳头产品都归根于好的创意，严谨的调查和精确的市场分析，而并非运气。

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A fund manager might beat the market because of luck or recklessness, rather than skill, for example.

一个经理跑赢大市也许因为运气或者鲁莽，而不一定是技巧。

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Because investors attribute the advertised high past returns to managerial skill rather than luck, they mistakenly believe that the returns are likely to continue.

FORBES: How Selective Advertising by Mutual Funds Misleads Investors

Some researchers suggest this is because men tend to be more overconfident than women and when they succeed at something, they attribute it to their superior skills (rather than luck).

FORBES: Risky Business: Are Men to Blame for Today's Problems?

They certainly did not lack a fight and fervour to their play against United but it was a lack of composure in front of goal against the top-flight champions rather than luck which proved their downfall.

BBC: Portsmouth 1-4 Man Utd