Despite the headline, what they have essentially done (if you keep reading) is launch less a full frontal attack on the Welsh language per se but rather to raise some questions about thevalue for moneyof a set of recommendations from politicians - albeit in pretty uncompromising terms.
The amount ofmoney a company can raise is based on how investors valuethe company, which at some point must be linked to its earning potential (even if the exact business model isn't always completely clear).