...案,就是聚合媒体闲置资源、企业产品和销售渠道,帮助企业先销售产品后刊登广告(Success Basis)的拉式营销(Pulled Marketing)模式;该模式大大减轻了企业广告投放的资金成本压力,同时充分利用了媒体闲置资源。
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Most cruise operators pulled their regular marketing campaigns at the start of the key reservation period.
WSJ: Royal Caribbean Plans New China Launch
Visa competed neck and neck with MasterCard until it pulled away after the marketing coup that came with being the exclusive plastic of the 1988 Seoul Olympics.
FORBES: Hard Charger
W.A pulled some impressive artistic and marketing stunts with the release of Straight Outta Compton.
NPR: 'Straight Outta Compton,' 20 Years Later
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