Sales promotion consists of those promotional activities other than advertising, personal selling, and publicity.

产品促销指的是不同于广告、个人销售和宣传的推销活动。

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Promotion: This includes advertising, sales promotion, publicity, and personal selling.

促销：包括广告、促销、宣传和销售员销售。

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The unique publicity and promotion eventually helped the company seek more than enough attention from the public at the trade fair.

这家公司独特的宣传和推广活动使它最终在交易会上出尽了风头。

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"The real problem I think has been that the usual promotion, marketing and publicity plans for authors with big fall books have been thrown completely into disarray for several weeks, " said John Baker, editor of Publishers Weekly.

CNN: Book sales reflect hard times in America

Billed as the first QR-code promotion that Pandora has done, this publicity campaign would engage dog owners through a savvy integration of in-store and online touchpoints.

FORBES: The Digital Yeoman Marketer