They badmouth and criticize their current or past employers and justify their own convictions, thinking that a prospective employer is going to identify with them.
他们诋毁、批评现在或过去的雇主,为自己的观点辩解,认为未来的雇主能同情自己。
Anecdotal feedback from prospective and current customers is just as important.
收集现有的和潜在消费者的反馈同样重要。
They crafted and maintained a strategic brand — a unique, useful promise to current and prospective customers — to gain brand equity and loyalty.
他们精心打造和维护一个战略品牌——对现期与预期用户的独一无二的有用承诺——以获得品牌资产与忠诚。
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