However, they will need to shape their products and services in a way that will help people take action and better prepare their future.

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Roll your eyes and LOL, but boyd is a highly sought-after ethnographer--Facebook's Mark Zuckerberg is an instant message buddy--who has helped tech companies shape online products and privacy policies aimed at youth.

FORBES: Focus

More generally, Mr. Teksler said the company prefers not to license patents covering the designs of its products, such as the shape of the iPhone and iPad, and rarely has.

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