The latter includes being able to implement relevant practices such as filling and refining the product backlog effectively, or describing requirements in the form of user stories.

第二点包括能够实行相关的实践，例如准确填写和修改产品的backlog，或以用户故事的形式描述需求。

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Another common pitfall is having an it or development member filling the Product Owner role.

让IT人员或者程序员担任产品负责人，这是另外一个常见的陷阱。

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Toyota calls its Product Owner the "Chief engineer" since the individual filling the role is a highly regarded senior engineer.

丰田公司的产品负责人被称作“首席工程师”，只有为人称道的资深工程师才能担任这个职位。

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Game makers, for instance, are accustomed to filling the months preceding a product launch with a groundswell of hype and preview events.

FORBES: Magazine Article

One of the narratives going into (and coming out of) CES 2013 was whether OLED or 4K TVs represented the best of the high-priced displays filling manufacturer's high-end product slots this year.

ENGADGET: CES 2013: Best in show HD

For example, Bill Hornbuckle at MGM is filling an expanded CMO (and President) mandate with new responsibility for product development.

FORBES: What NOT to Do as a New-to-Role CMO