Versions sof thisquote show up in printas earlyas 1867, where it is more commonly repeated as "Studyas if youwere to dietomorrow. …" rather than "live. "
Lessons From a Hyperactive Dyslexic Who Turned a Bright Idea Into One of America's Best Companies, recently gave Starbucks a quote from his 2005 book from Workman Publishing to print on the coffee chain's cups.