China_Unicom now has begun to construct its organization culture, and sketched the big picture including enterprise commission, blue print, core ideology and enterprise spirit.

中国联通目前已经开始着手建设企业文化，并且初步提出了中国联通的企业使命、企业愿景、企业核心理念、企业精神等企业文化建设的总体框架。

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The Post is dealing with a steep decline in its core business of print advertising.

WSJ: Washington Post Plans a Paywall

The TV spots were just one part of an ongoing integrated campaign that has digital advertising at its core and includes print, social and experiential components.

FORBES: Why We Advertised On 'The Pitch'

The final print highlights the inadequate pace of growth in core Europe.

FORBES: Connect