McLuhan challenged the traditional notion that content — whether in print, in film or on television — is automatically more significant than the medium through which it is delivered.
麦克·卢汉的理论对传统观点的挑战，传统观点认为内容——无论是印刷还是电影或电视中传播的内容——比传递内容的媒介要重要得多。
打印是一种媒体。
Camera, printer, print system, control method, memory medium and program therefor.
照相机，打印机，打印系统，控制方法，存储介质及程序。
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