The same will happen to FB stock. (Note: Silverline is down 98% from 2007 launch.) Remember the hype surrounding Reliance Power (BOM: 532939)? (Note: Reliance Power down more than 60% since IPO.) Brokers brayed and pushed the retail investor to invest and what happened was the retail people lost.
The article also goes on to note the power of hacker culture in creating wikis, providing a great deal of praise for the collaborative ethos that has created Wikipedia.