For the author, the structured fields of each post type streamline the process of posting content.

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The Associated Press has said its Twitter account has been hacked, after the posting of a bogus post about explosions at the White House.

BBC: AP Twitter account hacked in fake 'White House blasts' post

Though the peak period begins at 9am, bitly advises you to wait to post until 11am and think twice about posting after 4pm, when traffic from Facebook fades.

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