This dissertation propose the homemade brand call phone brand marketing strategy;
本文系统地提出了国产品牌手机的品牌营销策略；
At the same time, this dissertation point out that brand strategy alliance is an important approach to upgrade the homemade call phone enterprises' marketing capacity.
同时指出品牌战略联盟是提升国内手机企业营销能力的重要途径。
Only after establishing strong brand and high-end brand, the homemade call phone manufacturer can exist and succeed in the mobile communications industry invincible.
只有建立起强势品牌和高端品牌才能在移动通讯产业中立于不败之地。
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