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It won't be easy: Mail-order services, new generic products and shrinking reimbursements from Medicare and Medicaid have hampered retail-pharmacy sales of prescription drugs, which account for 63% of Rite Aid's top line.
FORBES: Rite Aid Gets Some Relief
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That text reminding you to pick up a prescription from the pharmacy? 3Ci makes it happen, along with countless other interactions for clients like Walgreens, Best Buy and ESPN.
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She said the funniest email request she ever got was to call in a prescription to the pharmacy and arrange for a taxi to transport the meds to the Fire Island ferry.
WSJ: When Email Is Part of the Doctor's Treatment