Software users can enjoy at the same time, "Securities Stars" Web site personalization services.

软件用户可同时享用“证券之星”网站的个性化服务。

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Based on a user profile, personalization USES rules to match the "services", or content, to the specific user.

根据用户的概要信息，个性化通过规则来将“服务”或内容与特定用户匹配。

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IBM provides technology which enables personalization and consolidation of services so that televisions can become a center for entertainment, information, and communication at home.

IBM提供了支持对服务进行个性化和整合的技术，可使电视成为家中的娱乐、信息和通信中心。

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"People get scared to realize leaders are fallible, " observes David Selinger, a founder and CEO of Rich Relevance, a provider of e-commerce personalization services.

WSJ: Transparency Pays Off In 360-Degree Performance Reviews

"Slacker is the most complete music service on earth, with 10 times the music of Pandora, expert- programmed stations Spotify can't touch, and personalization that satellite services only dream of, " said Jim Cady, CEO, Slacker.

ENGADGET: Slacker reinvents itself: simpler, more approachable internet radio

Customers are connecting through brick-and-mortar stores, social media, e-commerce, blogs, Twitter, mobile apps, mobile bar-codes and even geo-location services that offer personalization and immediacy.

FORBES: The New Art And Science Of Great Customer Experience