Personal savings have been accumulated, often through frugal living habits that require sacrifices by the entire family and are thus a product of long-term family financial behavior.
个人储蓄通常是通过节俭的生活习惯积累起来的，这需要整个家庭做出牺牲，因此是长期家庭财务行为的产物。
Commercial bank's personal finance product marketing is financial service's individual character for each bank; also it is an important symbol that is different from other bank 's financial service.
银行个人理财产品营销是银行金融服务个性化的体现，是一家银行所提供的个人理财服务不同于其他银行的重要标志。
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