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But whether Sam or SamCo owns the goodwill (or each owns some) may hinge on local law and the agreements.

FORBES: When Selling A Business, It Matters Who Owns What

Other developers have rushed to cash in on Gurgaon s boom, but none match DLF in size or the goodwill it enjoys as the first-comer.

FORBES: Pay Dirt

But the big picture isn't bank earnings or the lack thereof due to various goodwill writedowns or impairment charges.

WSJ: Don't Bank on It