A lawsuit filed in December and seeking class-action status in U.S. District Court in Dallas alleges more than half the profiles on Match.com are 'inactive, fake or fraudulent.'

一桩12月份提起的诉讼宣称，Match.com上超过一半的资料都是“无效、虚假或是具有欺诈性的。” 这起诉讼正向达拉斯地方法院申请成为集体诉讼。

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To make matters worse, unscrupulous site operators sometimes stuff their databases with fake profiles maintained either by their own staff or by people they have paid.

更糟糕的是，那些寡廉鲜耻的网站经营者有时将数据库中填满伪造资料，这些资料由自己的员工或雇佣的人进行维护。

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In a statement, Cupid, whose websites include cupid.com, benaughty.com, girlsdateforfree.com and flirt.com, said the company "does not employ members of staff to create fake profiles, impersonate users or use any other dubious practice to encourage customers to take out subscriptions or in order to retain existing customers, nor would the company condone, promote or persuade employees to do so".

BBC: Dating firm Cupid rejects 'fake profiles' allegations

Dealers sometimes try to make fake profiles harder to detect by randomly following some famous and some average people, or posting tweets grabbed from the Twitter stream.

FORBES: How Cheap Is It To Buy Fake Twitter Followers?