Automakers not onlystrive to develop new gizmos and gadgets to capture the hearts and minds of new-car buyers, they love to create intriguing names for what are otherwise relatively mundane components.
The assumption is that the poor have limited or no access to goods as well as limited access to services like education, healthcare, clean water and basic utilities, and they onlystrive to survive, with much fewer social incentives compared to their wealthy counterparts.