Liquid mirror telescopes have been in limited use for two decades, but only now are they finally seeing the beginnings of wider acceptance in the astronomical community.
The interesting thing about the balloon event is that it not only boosted the Red Bull brand, but simultaneously created the beginnings of the Felix Baumgartner brand.
Not only was that conference held and what seemed to be the beginnings of a coordinated effort patched but the storm didn't really deviate from its path beginning from about Friday afternoon until it hit on Monday morning.